In today's era of technology, traditional marketing has had to adapt to a whole new different set of customers, environments and cultures. Not to mention, the way of thinking has drastically changed from that of 20 years ago when 'Marketing' was recognized as an academic subject and expanded its way from Psychology to Business Management.
This blog will examine the latest techniques of modern marketing which can be carried out in a more traditional setting no matter which country it is being practiced in.
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